SEO Pricing
What It Costs to Work With Gridwork
Predictable lead flow isn’t free. But with the right foundation, it more than pays for itself.
Built for Contractors. Not Everyone.
We turn your website into your most reliable crew member.
Most SEO agencies take on anyone with a budget. Gridwork works exclusively with home service contractors. That focus matters. Every strategy, every piece of content, every optimization is built around how your customers search and how your market works.
No matter which program you choose, you get:
Pricing
Your Market. Your Goals. Your Program.
Gridwork Momentum System
Ideal for established home service contractors who are done depending on referrals and ready to build a compounding lead source.
$2,000 / month
Most contractors don’t need a bigger marketing budget. They need a better foundation.
The Gridwork Momentum System is the core program. One system. One point of contact. Built around demand capture first — getting you in front of ready-to-buy customers before layering on anything else.
Custom SEO Engagement
Ideal for contractors and engineering firms with complex needs — multi-location operations, competitive markets, commercial work, or businesses that need web design and SEO built together from scratch.
Starting at $3,500 / month
Every custom engagement starts with a full strategy conversation. We scope the work to match your market, your growth targets, and where you are today.
Strategic Momentum
What If I’m Not Ready for Ongoing SEO?
We get it. A monthly investment is a real commitment.
But here’s the honest answer: SEO compounds. The first few months build the foundation. Months three through six are when traction starts. By month nine, you have a system that keeps working whether you’re on-site or not.
Pulling back too early is the most common mistake we see. You don’t stall out from doing SEO wrong. You stall out from stopping too soon.
That said, if you want to see the roadmap before you commit, we’re open to that conversation. Reach out and we’ll talk through what makes sense for where you are.
Features
We’re Not the Cheapest. That’s the Point.
Cheap SEO is worse than no SEO. Low-cost agencies churn through clients on volume. Gridwork takes on a limited number of contractors and treats each engagement like it’s the only one.
Contractor-Only Focus
We work exclusively with home service contractors. That’s not a niche play — it’s a commitment. Every strategy, framework, and content system we build is shaped by how your customers search and how your market works.
Demand Capture First
Most agencies sell you content and social media before your search foundation is solid. We build the capture infrastructure first. Local SEO, GBP, technical site health — the systems that put you in front of buyers who are already looking.
You Own It All
Unlike agencies that lease you a templated site and walk away with it if you cancel, everything Gridwork builds belongs to you. Website, content, GBP history, all of it. If we part ways, you keep everything we built together.
Ready to stop depending on referrals?
Book a free strategy session. We’ll audit your online presence, show you where your leads should be coming from, and give you a clear picture of what it takes to build real momentum.
Free. No obligation. 30 minutes with John.
You’ve seen the investment. Here’s how we make it pay off.
Why Gridwork
We Build the Foundation First
Most agencies skip straight to content and ads. We start where it matters: technical site health, GBP, citations, and on-page structure. The foundation determines everything that comes after.
We Make Your Data Tell a Story
Every month you get a plain-English analytics report with a video walkthrough. You’ll know exactly how SEO is turning into calls and jobs — not vanity metrics that don’t pay the bills.
We Think Like Your Customers
We research how people in your market actually search for your services, then build content and pages around those exact queries. Right service. Right page. Right moment.
We Work Exclusively with Contractors
We don’t split attention between e-commerce, SaaS, and restaurants. Every system we run has been built and refined for home service businesses. That depth shows up in the results.
We Stay Ahead of How Search Works in 2026
Local search, AI Overviews, Google Maps, Apple Maps — the landscape keeps shifting. We adapt fast, test consistently, and keep your business visible wherever customers are looking.
You Work Directly With John
No account managers. No junior staff fielding your questions. You work directly with the person building your strategy, writing your content, and reviewing your data.
Testimonials
Results From Gridwork Clients
FAQ’s
Frequently Asked Questions
What contractors is this built for?
Home service companies doing $500K or more in annual revenue who are ready to stop depending on referrals for growth. HVAC, plumbing, electrical, roofing, painting, landscaping, tree services, and similar trades. If you have the skills and the crew but not the call volume, this is built for you.
How long until I see results?
Most clients start to see real traction between 6 and 9 months. But we look for quick wins during your SEO assessment in Week 1, and you’ll see activity and movement from day one through your strategy sessions and monthly reports. You’ll never wonder what we’re actually working on.
Is there a contract?
No. Month-to-month. Our retention is based on your results, not paperwork. If it’s not working, you walk away and take everything we built with you.
What if I’ve been burned by an agency before?
I hear this on almost every strategy call. Here’s what’s different: you talk to me directly, every time. You see the data every month. You own everything we build. And you can leave whenever you want. Most agencies sell you tactics. Gridwork builds you infrastructure you understand and keep.
Do I have to build a new website?
Not necessarily. We start with an assessment. If your current site has a solid foundation, we build on what’s there. If it’s holding you back, we’ll tell you exactly why with data. No surprises.
Can my investment grow over time?
Yes. Many clients start with the Gridwork Momentum System and move into a custom engagement as their market expands or they add locations. We scope it around where you are and where you’re going.
The Gridwork Momentum System
Ready to Build Something That Lasts?
Whether you start with the Gridwork Momentum System or a custom engagement, we’ll match the work to your market and show you exactly how to build momentum.
Here’s how it works:
- Book a strategy session. Tell us about your business, your market, and your goals.
- We ask a few follow-up questions. Quick back and forth to understand where you are.
- We audit your online presence. Your website, GBP, citations, and local search position.
- We walk through the findings together. Here’s what’s working, what’s not, and what to do about it.
- If it’s a fit, we get to work. If not, you walk away with a clear picture of what your foundation needs.
A straightforward process, every time. Every conversation with Gridwork should leave you clearer on where you stand and what to do next, whether you work with us or not.
Not ready for a call? Get the Gridwork Local SEO Checklist: the top steps every home service contractor needs to get found on Google, Maps, and AI search in 2026. Free. No email required.